Haven’t updated lately. Been busy. Took over duties as a marketing director for my company and still keeping up with sales and reading.
Finished lots of books lately. Wrapped up the 48 Laws of Power, Patton on Leadership, How to Be a Rainmaker, How to Be a Marketing Superstar, and What Were They Thinking? Basically just leadership, sales and marketing.
I’ve always had trouble remembering details of what I read shortly after I read it, so I decided that I’ll use Post-Its to use as bookmarks and to write notes on as I read a book, and then go back later and transcribe and edit down the bits of book that I liked and found immediately applicable. My knowledge retention has skyrocketed since I started doing this.
It’s terrific. I end up reading the books two or three times, and I get to 1) remember more, 2) have a short, personalized summary of the book so I don’t have to buy it (unless it’s ALL good, like Patton and 48 Laws), and 3) I can share it easily with my close friends.
There’s so damn much going on in my head since I started doing this that I’ve started having dreams about sales and marketing and what I’m going to do when I go back to work on Monday. I seem to have trouble finding time to absorb all the information I require these days.
Another note: If you’re in sales in any company, sign up on www.linkedin.com immediately. It’s basically Friendster for business except immensely useful. Network like crazy and start getting everyone you know on your connections list, and then start using it for sales. It’s incredible, even simply for getting a name for making phone calls. I can’t imagine operating without it.
It’s interesting finding out in so short a time how often I engaged in losing strategies like not socializing with people, closing myself off from the world and not being bold and proactive. Most people wouldn’t recognize me anymore. 🙂
That’s all for now, getting back to transcribing Patton on Leadership.